Book Summary: The E-Myth Revisited by Michael Gerber | The E myth Revisited
We all have an Entrepreneur, Manager, and Technician inside us. The E-Myth Revisited Summary. Michael believes that the people who are exceptionally good in ...Print|AudiobookTheBookinThreeSentencesMostsmallbusinessownersworkintheirbusinessratherthanontheirbusiness.Peoplewhoareexceptionallygoodinbusinessaresobecauseoftheirinsatiableneedtoknowmore.Understandingthetechnicalworkofabusinessdoesnotmeanyouunderstandabusinessthatdoesthattechnicalwork.TheFiveBigIdeas“Ifyouareunwillingtochange,yourbusinesswillneverbecapableofgivingyouwhatyouwant.”ThatFatalAssumption:ifyouunderstandthetechnicalworkofabusiness,youunderstandabusinessthatdoesthattechnicalwork.TheEntrepreneurialSeizureoccursthemomentyoudecideitwouldbeagreatideatostartyourownbusiness.“Everybodywhogoesintobusinessisactuallythree-people-in-one:TheEntrepreneur,TheManager,andTheTechnician.”WeallhaveanEntrepreneur,Manager,andTechnicianinsideus.TheE-MythRevisitedSummaryMichaelbelievesthatthepeoplewhoareexceptionallygoodinbusinessaren’tsobecauseofwhattheyknowbutbecauseoftheirinsatiableneedtoknowmore.“Ifyouareunwillingtochange,yourbusinesswillneverbecapableofgivingyouwhatyouwant.”ThatFatalAssumption:ifyouunderstandthetechnicalworkofabusiness,youunderstandabusinessthatdoesthattechnicalwork.TheEntrepreneurialSeizure:themomentyoudecideitwouldbeagreatideatostartyourownbusiness.ThetechniciansufferingfromanEntrepreneurialSeizuretakestheworkhelovestodoandturnsitintoajob.“Everybodywhogoesintobusinessisactuallythree-people-in-one:TheEntrepreneur,TheManager,andTheTechnician.”TheEntrepreneur“TheEntrepreneurlivesinthefuture,neverinthepast,rarelyinthepresent.He’shappiestwhenleftfreetoconstructimagesof‘what-if’and‘if-when.’”“TheEntrepreneuristheinnovator,thegrandstrategist,thecreatorofnewmethodsforpenetratingorcreatingnewmarkets.”“TheEntrepreneurisourcreativepersonality—alwaysatitsbestdealingwiththeunknown,proddingthefuture,creatingprobabilitiesoutofpossibilities,engineeringchaosintoharmony.”TheEntrepreneurhasanextraordinaryneedforcont
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