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100 Things Every Designer Needs to Know About People. Susan Weinschenk, Ph.D. New Riders. 1249 Eighth Street. Berkeley, CA 94710. 510/524-2178.

100 Things Every Designer Needs to Know About People. Susan Weinschenk, Ph.D. New Riders. 1249 Eighth Street. Berkeley, CA 94710. 510/524-2178.