Alan Weiss is a Rhode Island-based consultant, speaker, and bestselling author. His consulting firm, Summit Consulting Group, Inc., has attracted clients such as Mercedes-Benz, Merck, The New York Times, and over 500 other leading organizations. His speaking typically includes 30 keynotes a year at major conferences. He is a Fellow of the Institute of Management, is a Hall of Fame Inductee at the National Speakers Association and has been awarded the Lifetime Achievement Award by the American Press Institute. Lisa Larter is a Calgary-based business strategist, digital marketing expert, author and speaker. She is CEO & Founder of the Lisa Larter Group, through which she helps her clients formulate marketing strategies and increase their visibility, leads and customer acquisition.